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Gospel artists demand fair ‘air’ play

 

 

By Martin Mawaya

Gweru based musicians are coming out strongly against radio Djs and presenters who are failing to promote local talent preferring to play more prominent artists in different genres such as zimdancehall, urban grooves and afro jazz on the radio.

Gospel musician Joseph Muzokura has joined the wagon of many who are calling for an urgent change in policy to ensure that more local Midlands music is played on local radio station 98.4 and Central Radio.
Muzokura said most artist get their motivation when their music played as they get views and advice from the fans on how one’s music can be perfected since fans are the market.

“Most of us are lacking air play be it on local radio, when we give them (radio stations) our music is not played; rather they prefer music from popular Harare based artists. For one to become popular is through being played on the radio.

The reason we go to the media is because we want to reach out to our fans and to the market. In return we get advice on how we can suit the tastes of our listeners, but there is favoritism and underhand dealings at play which must be addressed,” he said.

Muzokura also bemoaned on the shortage of promoters in the province which is hindering the advancement of their music careers.
However, he pointed out that most promoters who do not like gospel music and this has affected them in many ways.

“Some gospel musicians have resorted to seek assistance from church pastors to give them platforms and sponsorship to carry out shows and also to go on live video productions,” he added.

Supa Mbaluku a local talented guitarist added his voice calling upon the government to come in with assistance to fight against piracy which is threatening to destroy the music industry.

“We call upon government to enact laws that swiftly act on piracy as most of our content are being stolen even before it reaches the market. I think government should also look in the issue of taxing all musical gadgets such cellphones which store music because that’s pirating.”

“People no longer buy music from official distributors rather they go to the street vendors who load music thus violating our property rights,” said Mbaluku.

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